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Brand Manager (Heineken)

Cambodia Brewery Limited (CBL)_Part of the Heineken Company
Phnom Penh » Phnom Penh
2019-02-08 => 2019-03-10
Career Level Entry Level
Yr(s)Exp 2+ to 5
Qualification Bachelor Degree
Salary Negotiable
Job Type Full Time
Job function Sales/Marketing
Gender Male-Female
Age 18-45


Conduct analysis of market and competitive trends to develop annual and 3 year marketing plans according to company’s portfolio strategy and long term business goals.
Define the brand’s status and to drive team to create and implement outlined brand activities in a timely and quality manner, within all approved budgets as per brand plan
Conduct and drive research based results on consumer needs. Thereafter, to use consumer insights to develop appropriate brand developments / innovation required for growth of brand health and performance.
Drive, plan and manage project team (both internal and external) to achieve results in marketing related activities on product development, advertising, consumer activation, sponsorships, PR, online/digital marketing.. And to conduct post campaign reports to capture results and identify areas for future improvements.
Plan annual marketing budget to achieve the desired brand performance, and monitor and control marketing budget to ensure compliance to company objectives.


Bachelor degree in Marketing, Business Administration or any related fields,
Minimum 3 to 5 years of brand marketing experience with all exposure to all elements in the marketing mix,
Ability to identify or determine key priorities and brand needs,
Ability to translate marketing strategy into tactics and ideas into action,
Good command of spoken and written English,
Excellent communication skills, verbal and presentation skills,
Strong interpersonal skills with a focus on teamwork,
Ability to communicate and work with a variety of stakeholders,
Flexible and adaptable, creative with attention to details,
Result oriented with positive attitude.
Note: The company provides transportation and lunch at our company canteen.
Cambodia Brewery Limited (CBL) Part of the HEINEKEN Company offers an attractive rewarding plan, competitive benefits, and fair employment opportunities.
A career with HEINEKEN offers great challenges combined with exciting opportunities to own and grow your career in line with your aspirations.
HEINEKEN has over 85,000 internationally diverse, dynamic, committed and entrepreneurial employees working in over 70 countries on over 250 brands.
A career at HEINEKEN offers a unique blend of hard work, challenges and fun alongside other talented professionals.
CBL offers several exciting packages including 13th month salary, various performance bonuses and insurance plans (Group Personal Accident, Hospital & Surgical), NSSF and more.

Contact Information

Person HR Department
Phone 023 722 683
[email protected]

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